Full-funnel performance marketing services that pay for themselves.

I run Google and Meta as one revenue system — creative testing, landing-page CRO and clean attribution — so spend is accountable to leads and sales, not reach.

  • Month-to-month, no lock-in
  • Ad spend goes straight to Google & Meta
  • You work with me directly
  • Based in Rishikesh, working worldwide
  • Meta Ads
  • Google Ads
  • Instagram
  • Google Analytics 4
  • YouTube
  • WhatsApp
  • Google Tag Manager
  • Looker Studio
  • Canva
  • CapCut
Himanshu Bijalwan, performance marketing consultant in Rishikesh
  • 4 businesses I run myself 4.8–4.9★ customer ratings on Google

01 Is this you?

Running ads isn't the same as owning the funnel.

Most accounts lose money between the channels, not inside one of them — a gap nobody is watching.

  • Two disconnected accounts. Google and Meta run as two separate accounts with no shared story.

  • No line to the sale. You can't tell which channel — or which ad — actually drove the sale.

  • A funnel that leaks. A strong campaign is wasted on a landing page that doesn't convert.

  • Retargeting is an afterthought. Warm visitors leave and never see your brand again.

  • Reporting nobody reads. Reporting is a wall of impressions, not revenue.

Himanshu Bijalwan at work on Performance Marketing

02 What's included

One funnel, run as one system.

Strategy, creative, the landing page and attribution — handled together, not as separate line items.

Everything the service includes.

Full-funnel strategy
A mapped journey from cold prospecting to retention, tied to revenue.
Meta & Google campaigns
Facebook, Instagram, Search and Shopping — optimized for return, not reach.
Creative testing
Systematic hook and format testing. Losers cut fast, winners scaled.
Landing-page CRO
The ad is half the battle — I fix the page: speed, offer, form flow.
Retargeting systems
Layered retargeting that recovers visitors who don't convert first time.
Analytics & attribution
Clean GA4 tracking, so you know which channel actually earns money.
One funnel, two channels. Awareness on Meta, high-intent capture on Google — narrowing to the sale, measured at every stage.
AWARENESS LEADS SALES

03 How I work

Audit, structure, test, scale.

The same funnel thinking I use on my own Google Ads spend.

  1. 01 Audit & tracking

    I audit accounts and pixels, fix broken tracking, and map your funnel economics — CAC, AOV and target ROAS.

  2. 02 Strategy & structure

    Channel mix, budget split and a clean campaign architecture built around intent and audience temperature.

  3. 03 Launch & test

    Creatives and campaigns ship, then structured tests on hooks, audiences and landing pages find what converts.

  4. 04 Scale & report

    Double down on winners, cut waste weekly, and report on revenue and ROAS — not impressions.

Mimamsa Yogshala, one of the businesses I market myself
The same process markets Mimamsa Yogshala.

04 Proof

The same discipline, on my own ad spend.

I run these myself — three of my four businesses spend their own budget on Google Ads I manage, and the same funnel discipline carries into performance marketing.

Ratings are their customers' Google reviews — proof the businesses are real, not an ads or SEO result.

Google ratings as of September 2026.

See every project on my portfolio Read: How to structure Google Ads on a small budget

05 Pricing

Performance marketing, month-to-month.

A monthly management fee across Google and Meta. Ad spend is paid directly to the platforms.

  • Starter

    ₹60,000/month

    One primary channel, full-funnel structure and landing-page fixes.

  • Growth

    ₹80,000/month

    Google and Meta running together, with ongoing creative testing.

  • Scale

    ₹100,000/month

    Multi-channel management at pace, with weekly optimization and reporting.

What sets your quote

  • How many channels you run. Google only, Meta only, or both, each adds build time.
  • Your current tracking setup. Clean pixels and GA4 start faster than a rebuild.
  • Your monthly ad budget. Sets how much testing the funnel can support.
  • Creative assets you have. Existing photos, video and copy versus starting fresh.

How quoting works

  • As a guide, I work best with clients spending at least ₹1,50,000 (about $1,800) per month across channels.
  • Ad spend is paid directly to Google and Meta — never through me.
  • Month-to-month, with a usual 90-day runway so paid channels have time to learn.

06Tools

Tools I use for performance marketing.

  • Google Ads Search + Shopping campaigns
  • Meta Ads Facebook + Instagram campaigns
  • Google Tag Manager Conversion tracking
  • Looker Studio Cross-channel reporting
  • Google Analytics Attribution data

07 Questions

Performance marketing questions, answered.

Still have a question?

Ask me on WhatsApp — I read every message myself.

Which channels do you run campaigns on?

Primarily Meta (Facebook and Instagram) and Google (Search, Shopping and Performance Max). I recommend the mix based on your buyer, offer and margins — most clients run a blend of prospecting on Meta and high-intent capture on Google.

What ad budget do I need to work with you?

As a guide, I work best with clients spending at least ₹1,50,000 (about $1,800) per month across channels, so there's enough data to test and scale. Below that, we focus on one channel and one offer until the numbers prove out.

How is this different from just running ads?

Running ads is buying clicks. Performance marketing is owning the whole path to revenue — creative, targeting, landing-page CRO, retargeting and attribution — so the spend actually produces profit, not just traffic.

How often will I get reporting?

A live dashboard you can check anytime, a short weekly note on changes and tests, and a monthly review call covering ROAS, cost per lead, what we learned and the plan for next month.

What are your contract terms?

Month-to-month with no long lock-ins. I usually ask for a 90-day runway because paid channels need time to learn and compound, but you can cancel with 30 days' notice. Ad spend is paid directly to the platforms, never through me.

Get in touch

Ready to talk?

Let’s discuss your business.

Free 30-minute discovery call. No obligation, no hard sell.

Based in Rishikesh. Working with businesses worldwide.